Survey Results

2019 U.S. Small Business Technology Trends Report – Salon and Spa Market

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Salons and spas in the United States are raising the bar for business. With increasing competition—whether from peers or larger operations— and evolving expectations in the tech-driven age, salons and spas are pressured to keep pace with the changing market. As the world becomes more digital and clients become more digitally inclined, small salons and spa business owners are being forced to evaluate, select and implement software tools that not only enable them to remain competitive, but that also empower growth.

  • 59% of respondents make more than $100,000 in
    annual revenues, while 30 percent make more than $300,000.
  • Worrying about making enough money keeps 58%
    of salon and spa owners up at night.
  • Small U.S. salon and spa businesses that use business management
    software are reducing manual effort and paperwork, decreasing missed
    appointments and increasing customer satisfaction.